Below is a breakdown of GoHighLevel Pricing for April 2026.
GoHighLevel provides a comprehensive CRM and marketing automation solution that agencies can fully brand and operate under their own identity. The platform delivers all core capabilities from the first day of deployment.
Start with a FREE 14-day trial on any plan below.
Unlimited contacts, unlimited users. Scale your business without a tax on growth.
| Feature | Starter | Unlimited | Agency Pro | Enterprise |
|---|---|---|---|---|
| Monthly Price | $97 | $297 | $497 | Custom |
| Sub-Accounts | 3 | Unlimited | Unlimited | Unlimited |
| Contacts & Users | Unlimited | Unlimited | Unlimited | Unlimited |
| SaaS Mode | – | – | ✓ | ✓ |
| Automated Sub-Account Creation | – | – | ✓ | ✓ |
| Rebill Phone & Email | – | No markup | With markup | With markup |
| User/Agent Reporting | – | ✓ | ✓ | ✓ |
| API Access | – | Basic | Advanced | Advanced + Custom |
| 24/7 Support | ✓ | ✓ | ✓ | Dedicated |
| All Core Features | ✓ | ✓ | ✓ | ✓ |
Most Popular: Unlimited Plan
| Plan | Monthly Price | Annual Discount Option | Key Details |
|---|---|---|---|
| Starter | $97 | Save with annual | 3 Sub-Accounts, Unlimited Contacts, Unlimited Users, 24/7 Support, All Core Features |
| Unlimited | $297 | Save with annual | Unlimited Sub-Accounts, User/Agent Reporting, Rebill Phone & Email (no markup), Basic API Access |
| Agency Pro | $497 | Save with annual | SaaS Mode, Automated Sub-Account Creation, Rebill Phone & Email with Markup, Advanced API Access |
| Enterprise | Custom | Contact team | Tailored for high-volume agencies and businesses |
Most Popular: Unlimited Plan
Usage-based charges apply for telecommunications and certain AI services.
Agencies ready to deploy a fully branded platform for their clients can access the GoHighLevel White Label system here.
The following features can be enabled individually:
The platform connects with major payment processors including Stripe, PayPal, NMI, Authorize.net, Square, Adyen, Razorpay, and additional providers through open infrastructure.
Agencies ready to deploy a fully branded platform for their clients can access the GoHighLevel White Label system here.
Is there a long-term contract?
No. The platform operates on a month-to-month basis with no long-term contracts required. Accounts can be upgraded, downgraded, or canceled directly from the dashboard at any time.
Does this platform replace other tools?
It functions as an all-in-one system that consolidates CRM, funnel building, email marketing, appointment scheduling, SMS capabilities, and review management functions typically handled by separate services.
Is a free trial available?
Yes. A 14-day free trial provides full access to the selected plan features.
Is technical expertise required?
The interface is designed for usability. Support resources, pre-built templates for multiple industries, and community assistance are available to facilitate setup.
What is the primary difference between Starter and Unlimited plans?
The Starter plan supports up to 3 sub-accounts while the Unlimited plan provides unlimited sub-accounts along with additional reporting and rebilling options.
What does SaaS Mode enable in the Agency Pro plan?
SaaS Mode allows automated creation of client sub-accounts and supports direct subscription sales from an agency’s own website.
What does “unlimited” include?
All plans provide unlimited contacts and unlimited team users. Sub-account limits vary by plan tier.
Can custom domains and branding be applied?
Yes. Custom domains can be connected for funnels and websites, and full white-label branding is available for the client interface.
Are there additional fees?
Platform access is covered by the subscription. Usage-based fees apply for SMS, email, phone numbers, and premium AI features. Higher-tier plans support rebilling these costs to clients.
Can plans be changed after signup?
Yes. Upgrades and downgrades are available with prorated billing.
Agencies ready to deploy a fully branded platform for their clients can access the GoHighLevel White Label system here.
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